The Tile Map Reshuffled: Rescues, Adjustments and Investments from Castellón to Belgium
Tile Wars · markets · · Tile Wars
Three deals set the pace: Swiss group rescues Mayolica, US giant Koch backs Victoria PLC (Keraben, Saloni), and a €34.4M Belgian sale-and-leaseback.
Castellón de la Plana. The international tile and flooring market is going through weeks of intense corporate activity, capital movements and major logistical restructurings. Three key deals are setting the sector's pace: the cross-border rescue of the historic Mayolica brand, the financial backing of global giants for Victoria PLC (Keraben and Saloni), and a multi-million-euro asset sale in northern Europe.
1. Swiss group "The Consortium Team" acquires Mayolica for €3.23 million The Commercial Court of Castellón has moved decisively in the liquidation and award process for Mayolica Azulejos . The company formally taking over to relaunch the l'Alcora tile maker is the Swiss group The Consortium Team , a firm specialised in strategic consulting, design, equipment and commercial decoration operations at international level. Purchase price: The binding offer for the production unit has been set at €3.23 million . Employment commitment: The new owner has committed to absorbing and keeping the entire current workforce, around 35 people , easing tensions after months of temporary layoffs. Pivot to luxury: The Consortium Team's goal is to use the Castellón plant for its own global design projects, reorienting production toward custom premium tiles for top-tier hotels. Revenue is projected to double to €9.5 million within three years.
2. US giant Koch injects financial oxygen into Victoria Ceramics Spain In parallel, the ownership and financial-support map at Victoria Ceramics Spain — the multinational conglomerate that owns iconic Castellón brands like Keraben , Saloni, Ibero and Metropol — is becoming clearer. The British parent, Victoria PLC, has closed a key strategic agreement to ease its structural debt and gain liquidity. Koch steps in: US industrial colossus Koch has entered the financial equation forcefully through its affiliated vehicles KED Victoria Holdings and Wood River Capital . Stabilisation plan: Together with the group's main bondholders, Koch's investment arm provides the financial backing needed to restructure the group's debt. This secures the "oxygen" and stability for the Spanish subsidiaries to continue their industrial optimisation plans, including the recent €30 million investment in the automated "V4" plant and the opening of the unified showroom The Agora in Nules.
3. Strategic sale in Belgium: Victoria PLC unlocks €34.4 million As part of the same global deleveraging roadmap coordinated with its investors, Victoria PLC has successfully completed a major divestment in central Europe. The company sold its logistics distribution centre in Belgium through a sale & leaseback operation. The transaction brought the multinational a total of €34.4 million in cash. The move delivers an immediate capital injection to clean up the corporation's global balance sheet and focus resources on the highest-yielding productive regions, while keeping logistical use of the Belgian facilities to secure supply to its continental customers.
Sector view: Today's tile landscape shows viability rests on two clear strategies: absorption by international design groups looking for integrated in-house production (The Consortium Team–Mayolica model), and alliances with global investment funds (like Koch backing Victoria PLC) to shield the cost structure and automate large industrial plants.